Nike now has both the NBA and NFL jerseys on lock, which means repping your favorite team on your back is all the way in style again. Ahead of NFL kickoff, a celebration of past legends and the duality of football glory took place on September 6th live at Nike SoHo with none other than Hall of Famer & MAXX Client Lawrence Taylor and NY Giants Receiver Odell Beckham Jr., along with Scottie Beam as the host.
G-Men fans filled the store to hear the young legend in the making pay homage to an all-time New York great and discuss what it means to wear his jersey.
The jersey has become both a uniform and a marker of cultural significance to the city. It’s a statement of who and what the wearer represents.
Take a quick exclusive look inside the Nike SoHo event below and you can shop the new Nike NFL jerseys online right now.