MAXX has steadily built a reputation in identifying, nurturing, and shaping the careers of many of today’s rising and established media talent. MAXX is responsible for placement, contract negotiation, portfolio creation, and new media planning for clients ranging from national on-air sports, entertainment, and news personalities to local and regional broadcasters and journalists.
MAXX Sports & Entertainment Group's track record for creative brand development tailored for its clients is among the best in the industry. Whether in public speaking, publishing, or traditional on-air or new media, MAXX has created diverse, all-encompassing and creative talent brand extensions for its clients. Past and current successes include client placement in major motion pictures, documentaries, and television programs, best selling publishing opportunities, reality show creation, manuscript evaluation, and charitable foundation development.
MAXX has the expertise, track record and relationships for identifying and executing new business partnerships and ventures on behalf of its clients in the areas of real estate, franchising, and new media development. These opportunities further extend client diversity and create effective adaptable “living brands” for clients and business partners.
With over 19 years of experience, MAXX has cultivated the necessary relationships at all of the networks to ensure that our clients are considered for any opportunity. One area of focus is to help talented broadcasters make the jump from regional markets to a national platform. Our clients find our feedback and counsel invaluable in their efforts to improve their craft.
At MAXX, our programming and production division has a proven ability to take ideas from concept to reality. Our extensive relationships with both production companies and networks give us the ability to develop, pitch, and sell original concepts. We work with our clients in all aspects of production; from treatment development, to determining series formats, to deciding what production company is the best fit, and more. Additionally, we utilize our expertise as media representatives to negotiate the deal and ensure that the best platform is obtained and the greatest exposure is garnered.
MAXX has established itself as a go-to agency when marrying brands to media and entertainment talent for special events and programs. MAXX works closely with numerous memorabilia companies to secure exclusive memorabilia deals, trading card deals, estate licensing, image rights, and both public and private autograph appearances. MAXX has secured spokespeople for corporate and pharmaceutical campaigns. MAXX’s diverse client list and knowledge of industry trends has allowed us to build appropriate, well messaged, believable and inspiring programs for clients ranging from Visa and Citigroup to K-Mart, Best Buy, and TransAmerica. Our network includes both athletes and celebrities; and whether you are looking for a simple corporate meet and greet or a multi-year spokesperson, MAXX will find the best fit for any potential program.